HOW TO: PRACTICE TRIAL

DEVELOPMENTS

FINAL LOGO DESIGN:

The design was created on illustrator using hobo std font. The edges were cut down so that it would all link together.

FRONT ROUTINE MODEL:

Created on illustrator using the image trace tool and the colour and line fill toold to create the colours.

LOGO + SLOGAN DESIGN:

Same font used but with a different line stroke to keep consistency.

ROUTINE + TITLES

The routine and titles were also used with the same font and using the same techniques explored with the logo. 

As a group we all contributed to the outcome of the design, when creating the front and back of the leaflet. We all input our ideas and worked really well together using our skills.

PROTO-TYPE

CLOSED POSTER

FRONT                                                      BACK

To make sure that the product worked and was aligned when printing, we printed out a A4 version to test out. The design worked successfully and the  change in colours really made the design stand out compared to our previous idea of blue, white and silver. There were a few minor adjustments that needed to be made, however this process saved us time and money.

THE TARGET AUDIENCE + INTERACTION

To make sure we was hitting the right target market we let a few students interact with our practice leaflet and recivied some positive and constructive feedback to better the design.

Positive

• It looks fun and professional
• The colours are vibrant
• I would have time to do these execises

Constructive

• The lines and font could be bolder as it can be hard to read
• Maybe cut down the colour scheme to something more simple
• Consider stock and if you would actually create these into stickers

This feedback helped us make adjustments and take on board the comments for the final design.